SME Data Clinic Zuid-Holland Launch Event unlocks the power of data for Small Businesses

sme data clinic photo event speakers

In a bid to bridge the gap between the status quo and what is possible for small and medium-sized enterprises (SMEs) with data science applications, the South-Holland SME Data Clinic was officially launched on Tuesday, 27 June. This collaborative effort between Erasmus University Rotterdam and Delft University of Technology aims to empower SMEs in the region by harnessing the power of data science techniques and propelling them towards a more data-driven approach.

The event saw Ed Brinksma, President of Erasmus University Rotterdam, take the stage to announce the commencement of the South-Holland SME Data Clinic. This exciting initiative seeks to unlock the immense value and economic benefits that data science can offer SMEs, enabling them to make informed decisions and compete effectively in the market.

One of the highlights of the event was the insightful keynote speech by Jos Maccabiani, Sr. Business Developer Digital Technology at InnovationQuarter. Maccabiani emphasized the critical role collaboration on data plays in adding value to SMEs. He emphasized that many small companies fail to utilize data effectively, resulting in a loss of competitive advantage. Maccabiani’s advice to SMEs was clear and concise: “Whatever you do…start digitalization today!”

The event also featured an engaging panel discussion titled “Power of Data: If your SME’s data could speak, what valuable insights and surprises would it share to guide your decision-making process?” The esteemed panel, consisting of industry experts, offered valuable insights and perspectives on leveraging data to drive business success. The discussion was expertly moderated by Maaike Blok, Project Manager at JADS MKB Datalab.

The panelists included Frits Corvers, Co-founder of Webtify and Chairman at Jong MKB Rotterdam Rijnmond; Stephanie Wagenaar, Board Member at TLN; and Bart Spée, Policy Advisor Digital Economy at Provincie Zuid-Holland. Each panelist brought a unique perspective on the challenges and opportunities that data presents for SMEs, offering practical advice and examples from their respective fields.

The launch of the South-Holland SME Data Clinic marks a significant step forward in empowering SMEs with the tools and knowledge necessary to thrive in the digital age. By capitalizing on the latest data science techniques, these businesses can unlock new opportunities, make informed decisions, and create sustainable growth. 

As the event came to a close, attendees were left inspired and motivated to embrace the data revolution and unleash the power of data. What is next? Mark your calendars for the upcoming “Let’s Go Session” on November 6, 2023 and stay tuned for more details.