Spectacular Grand Finale of the Erasmus University Challenge 2024: Bigger Than Ever!

On September 19, the Excelsior Stadium was buzzing with excitement during the Grand Finale of the third edition of the Erasmus University Challenge. With a record-breaking 74 teams, revamped categories, and a focus on logistics, energy transition, and societal impact, this was the most impressive edition yet.

In addition to the familiar Ideation and Prototyping categories, a new Start-up category was introduced this year for more established ventures, raising the stakes and driving even more innovation! 

The Winners

  • Agora triumphed in the Ideation category (€3000 prize) with their revolutionary idea to enhance social cohesion by connecting people with local
  • PAVA won the Prototype prize (€4000) with their groundbreaking innovation, which involves placing sensors in elderly residents’ rooms, connected to a dashboard interface for caregivers.
  • The Start-up prize (€5000) was awarded toCupHubfor their pioneeringinitiativeCasey, a reliable storage and cleaning container for menstrual cups,allowing them to be discreetly cleaned anywhere.

Prof. Dr. Annelien Bredenoord, chairperson of the Executive Board of Erasmus University Rotterdam, emphasized the importance of innovation and societal impact: “The university not only adds value in education and research but is also a breeding ground for entrepreneurship. Here, ideas and innovations are born that make a real, lasting impact on society.”

Excitement Until the Very End

Jury member Han Go of Go-Tan B.V. praised the finalists for their resilience and perseverance: “Choosing a winner is no easy task because each team has shown impressive results and exudes success. The dedication and growth I have seen in everyone are simply inspiring.”

The €1000 Audience Award, voted live by viewers, was won by Fiwani. Category winners took home substantial cash prizes: €3000 for Ideation, €4000 for Prototype, and a whopping €5000 for Start-up. Free beers, wines and sodas is won by ModelMatic, and STAGE 2 Berlin is won by CubHub.

International Ambitions

Following this successful edition, the winners now have the chance to take the international stage at the Stage TWO competition in Berlin. With double the participation compared to the first edition and an unprecedented passion for entrepreneurship, the future of innovation looks bright.

The Erasmus University Challenge is organized by Erasmus Enterprise. For photos, videos, and more information, visit erasmusuniversitychallenge.nl or contact amy.kong@eur.nl.

Erasmus Enterprise Announces Finalists of the Erasmus University Challenge 2024

Rotterdam, 12th September 2024 – Erasmus Enterprise proudly announces the 14 visionary start-ups and student initiatives that have made it to the finals of the prestigious Erasmus University Challenge. These finalists represent the future of innovation, showcasing bold ideas that are set to reshape industries, drive positive societal impact, and solve global challenges.

The third edition of the Erasmus University Challenge competition provides a platform for students to transform their ideas into viable business models. From streamlining emergency response times to creating eco-friendly baby clothing subscriptions, these projects aren’t just ideas; they’re blueprints for a better future.

Prizes Worth Up To €10.000,-

To help the winners make the next steps in their journey, finalists can win prizes in three categories: Ideation (€3,000 prize), Prototype (€5,000 prize), and Start-up (€10,000 prize). Aside from the monetary prizes, finalists of the Erasmus University Challenge can win the audience award (€1000,-), co-working spaces, a year of free beers or wines or sodas. They gain access to expert mentorship, personalised coaching, and valuable networking opportunities with industry leaders and investors. They also receive visibility within the entrepreneurial community and potential partnerships to help accelerate the growth and positive impact of their ventures. Additionally, winners benefit from access to Erasmus Enterprise’s innovation ecosystem, offering resources to further develop or scale their businesses.

The initiative is a testament to Erasmus University’s commitment to fostering entrepreneurial talent and driving positive change in society. “The programme mirrors the real startup and scale-up world closely. Even if some ideas don’t make it to the finals, participants gain invaluable lessons along the way. We’re proud to kickstart their entrepreneurial journey.” said Liesje Goldschmidt of Erasmus Enterprise.

Introducing The Finalists

After a rigorous selection process, 14 exceptional teams have been chosen to compete in the Erasmus University Challenge finals.

In the Ideation category, participants focus on the conceptual development of innovative ideas that have the potential to solve real-world problems. The Prototype category is for teams that have moved beyond the idea phase and developed a working model or proof of concept for their solution. In the Start-up category, participants are scaling or refining their ventures with established business models and real-world market potential.

In the Ideation category, Samaritance, FitFlask, Agora, and SafeSips bring forward creative and visionary concepts.

The Prototype category features advanced solutions from Edion, Fiwani, Aestuarium, Emilaid, MiniSwaps, and PAVA, all focusing on turning ideas into tangible products.
Finally, the Start-up category showcases the impressive growth of CupHub, Buzz – Power Bank Sharing, Modelmatic, and Hops & Co., each demonstrating real-world market potential. These teams represent the future of innovation, with projects spanning technology, health, sustainability, and societal impact.

Bryan Van Rij from Agora said: “It’s an inspiring day where we combine theory and practical insights. I’m also very happy and excited to be one of the finalists.” These finalists have demonstrated outstanding potential in addressing contemporary challenges across various sectors, including health and wellness, sustainability, technology, and social entrepreneurship.

Among the finalists, CupHub has been selected to represent Erasmus University at the prestigious Stage TWO competition in Berlin, an international start-up event that brings together Europe’s top university spin-offs. Having advanced from the Prototype category to the Start-up category, CupHub’s rapid growth and success reflect its strong potential in the sustainable packaging industry.

Join Us at the Grand Finale!

Find out who the next Dennis Bergkamp and Frank de Boer will be in the Grand Finale of the Erasmus University Challenge, which will take place on 19th September 2024, at the Excelsior Stadium, Rotterdam.

This thrilling event offers you a front-row seat to witness the next generation of innovators, network with industry leaders, and support solutions that will shape our world. Secure your spot and experience the future of entrepreneurship. For more details on the event and to secure your spot, please visit Erasmus University Challenge Grand Finale.

About Erasmus University Challenge

The Erasmus University Challenge is a platform that encourages students to develop their entrepreneurial skills and turn their innovative ideas into real-world solutions. It connects ambitious students with business experts, enabling them to create startups that contribute positively to society. The Challenge reflects Erasmus Enterprise’s dedication to fostering a culture of innovation and positive societal impact.

For further information, please contact:

Amy Kong
Marketing & Communications Lead
amy.kong@eur.nl

Founders’ Friday: Hops&Co.

Located in the heart of the Woudestein Campus, Erasmus Enterprise connects the entrepreneurial community with aspiring students eager to make a significant impact. With passion and dedication, we foster innovative ideas, expand networks, and provide financial advice and support.

In this week’s Founders’ Friday series, we shine the spotlight on an innovative student-led  startup that has received the Startup Voucher, a financial support product offered by Erasmus Enterprise. Their dedication to entrepreneurship and sustainability shines through their participation in the Erasmus University Challenge, a competition for startups at all stages. As one of the finalist teams, they stand out for their innovative approach. Join us as we explore their entrepreneurial journey and uncover how they aim to revolutionize the beer industry

From waste to resource, from problem to solution! Innovating with purpose, inspiring with action! Where brewing ends, innovation begins!

Hops&Co.

Overview and Mission

Hops & Co. is on a mission to make the beer brewing industry more sustainable. They achieve this by upcycling the byproducts of beer brewing into highly nutritious, sustainable flour. After collecting the spent grain from their partner breweries, they dry and mill it to produce flour. This flour is then distributed to their customers, which include local cafés, bakeries, and restaurants that use it to create a variety of goods. By doing so, Hops & Co. contributes to a circular economy, reduces waste, and helps local businesses adopt sustainable practices at an affordable price—offering their flour at a price comparable to conventional options.

Moritz Jäger and Luis Koenigs are the co-founders and team leaders of Hops & Co. Both are 20-year-old International Business students from Germany, currently expanding their team with plans to have 7-8 members by the end of September.

Initially, Moritz and Luis were part of an innovation team within Enactus, a student association at Erasmus University that serves as a startup incubator. In late 2023, along with a few former team members, they founded Hops & Co., inspired by the vast potential for upcycling spent grain, a highly nutritious byproduct. Rotterdam’s network of microbreweries, cafés, and restaurants further fueled their mission.

Through conversations with brewery representatives, Moritz and Luis discovered that waste management is often an expensive, time-consuming task that harms the environment, especially when spent grains are transported over long distances or disposed of. Even when not wasted, these byproducts are typically sent to farms for animal feed. On the customer side, they found that many local businesses want to adopt sustainable products but are often deterred by the high costs—sustainable alternatives are typically three to four times more expensive than conventional products. This is where Hops & Co. saw an opportunity: to upcycle byproducts into highly nutritious flour and offer local facilities an affordable, sustainable alternative.

To turn their vision into reality, Hops & Co. needed financial support. They quickly identified Erasmus Enterprise’s Startup Voucher as a potential funding source and decided to apply for the €2,500 voucher. During the application process, they were closely guided by Erasmus Enterprise representatives, who provided invaluable support. The team was required to outline their business model, evaluate their competitive advantage, and present a detailed plan for the voucher’s use. Shortly after submitting all necessary documents, they were thrilled to learn that they had been granted the voucher.

This achievement marks a crucial turning point for Hops & Co. Not only do Moritz and Luis feel proud and validated in their work, but they now have the means to turn Hops & Co. into a fully operational venture. The voucher will enable them to purchase professional equipment, rent a production facility, and generate their first sales.

They learned that if you are confident in an idea and truly believe in it, even when it’s still in the theoretical stage, you should share it with others. Once you dare to do so, representing your idea to potential stakeholders becomes much easier, and convincing others of your concept follows naturally. Hops & Co. took that leap of faith and have been substantially rewarded.

Insights for Aspiring Entrepreneurs

Know the customers, not just your product

Understanding customers is key to growing a business. Identify their pain points, unmet needs, and create solutions around them. If you focus on solving a real problem, there will always be customers. The best business ideas aren’t necessarily new inventions—they simply address a clear unmet need.

Networking and Relationships

Surround yourself with mentors, fellow entrepreneurs, and customers who can provide valuable feedback and support as you pursue your mission.

Get comfortable with uncertainty

There will always be things you can’t predict. Embrace uncertainty and move forward with calculated risks, rather than trying to control every aspect.

Reflecting on Journey

Not every decision Hops & Co. made turned out as planned. However, each choice was crucial for learning important skills and developing aspects of the venture that are essential today. For example, when they first experimented with brewing spent grain, they started by making granola bars. While they have since shifted their focus entirely to flour, the lessons learned from those early experiments were invaluable.

Want to be the next one featured?

Want to showcase your startup to a global audience? We are dedicated to highlighting the journeys of entrepreneurs and sharing their stories with our worldwide community. By featuring your startup, we aim to inspire others and celebrate your achievements. To be considered, simply fill out the form, and our team will reach out to you!

Founders’ Friday: Discovering the Impact of I SEE U Baby Care

This year, Erasmus Enterprise proudly hosted the inaugural NL Startup Competition in collaboration with MT/Sprout, Upstream Festival, and Golden Egg Check. This groundbreaking event marked the first national pitching competition in the Netherlands exclusively for startups. From a pool of 109 applicants, only 16 teams advanced to the finals. Among them, Chanel Sam stood out as a remarkable innovator, winning the Digital Category with her startup, I SEE U Baby Care. To celebrate her impact and innovation, we sat down with Chanel to discuss her entrepreneurial journey and glean valuable insights for aspiring entrepreneurs. Join us as Chanel shares more about I SEE U Baby Care, her path to success, and her advice for those looking to make their mark in the startup world.

Mission and Goals of I SEE U Baby Care

At I SEE U Baby Care, our mission is simple yet profound: reduce the major sleep deprivation for babies in the neonatal intensive care unit (NICU). Sleep in preterm infants is challenging to recognize, often displaying active behavior that adults don’t associate with rest. Our advanced video recognition software accurately detects sleep, functioning as a decision-support system. This technology will make neonatal sleep measurable and actionable, providing healthcare professionals with a user-friendly tool to enhance infant care.

From Neuroscience to Entrepreneurship: The Genesis of I SEE U Baby Care

My entrepreneurial journey began in the realm of research. With a background in Neuroscience and Cognition, my internship with the sleep team at Wilhelmina Children’s Hospital introduced me to the intricate world of sleep in premature babies. Witnessing the potential impact of our research, I was inspired to bridge the gap between science and everyday life. After finishing my master’s curriculum, I followed an additional six months (minor) of science business courses. This made me feel as ready as I could be, to launch I SEE U Baby Care and transform this amazing research into a tangible startup.

Valuable Insights for Aspiring Entrepreneurs

One principle that guides me is the understanding ‘even the people who are high up the hierarchical ladder, big in the news or have big titles to their names, are still people’. Who knew?! Starting a conversation with genuine passion and a clear plan to make an impact can resonate deeply with anyone. If you believe someone and/or their network can aid your growth, don’t hesitate to reach out. Embrace your authenticity and seize the opportunity.

Journey: Lessons and Perspectives

Throughout my journey, many have questioned the stability of life with a startup, sometimes suggesting alternatives like pursuing a PhD. While the fear of uncertainty is understandable and common, it’s crucial to recognize that this very uncertainty often hinders research from reaching its full potential in real-world applications. I’m grateful that I didn’t let these doubts deter me.

Strategies for Entrepreneurial Success

In the early stages of I SEE U Baby Care, I made it a point to engage with as many entrepreneurial individuals as possible. Each conversation added to my to-do list (in a good way) but, more importantly, helped shape my understanding of what a startup entails. These interactions were instrumental in building my confidence and positioning my startup for success.

Navigating Challenges and Maintaining Resilience

To stay on track, I rely on two key strategies: talking to experienced individuals and maintaining a structured approach. I developed multiple roadmap covering every aspect of the startup, from product development to team building. Clear goals pave the way for multiple pathways to success. This means that my goals are clear, and I believe whenever the goal is clear, there will be a 100 ways that can bring you there. One of them: talking to many people is a very smart way to gain a lot of information fast and the personal contacts you make in the process makes the journey doubly rewarding.

If you find the story of I SEE U Baby Care inspiring and are interested in joining Chanel’s mission, she is actively seeking co-founders in tech and health economics. Connect with her and work together to make a difference!

Want to be the next one featured?

Want to showcase your startup to a global audience? We are dedicated to highlighting the journeys of entrepreneurs and sharing their stories with our worldwide community. By featuring your startup, we aim to inspire others and celebrate your achievements. To be considered, simply fill out the form, and our team will reach out to you!

Founders’ Friday: Celebrating Marta Imeneo and PLAYFOOL

Because we want to celebrate innovation and brilliant startups within our ecosystem, today, on the Founders’ Friday edition, Erasmus Enterprise proudly presents Marta Imeneo, a visionary entrepreneur behind the innovative PLAYFOOL application. Selected as a recipient of the Startup Voucher, Marta exemplifies the spirit of innovation and determination driving the entrepreneurial landscape. She was also one of the winners of last year’s Erasmus University Challenge. Join us as we interview Marta and learn more about her entrepreneurial journey.

Meet PLAYFOOL

PLAYFOOL is an app designed to distract you from unhealthy cravings, helping to reduce consumption and encourage mindfulness. Our goal is to raise awareness about alcohol and cigarette use and combat the peer pressure often associated with these habits

Marta's Journey with the Startup Voucher

Having previously worked as an ambassador and promoter, Marta was well-acquainted with the competition and its benefits. When the opportunity for the startup voucher arose, she seized it immediately.

“The startup voucher was an unexpected bonus,” Marta shares. “It allowed me to shift my focus to developing our predictive algorithm right away. This new version of PLAYFOOL can now predict the times of day and week when users are most likely to crave alcohol or cigarettes and send notifications to help them stay mindful. This development came much sooner thanks to the voucher. It arrived at the perfect time, and I was able to complete the application quickly, knowing exactly how it would benefit our startup.”

Insights for Aspiring Entrepreneurs

Investment StrategyMarta observes that many entrepreneurs gauge their success based on investment funds. “While securing investments is crucial for growth, it’s equally important to be strategic about it. Sometimes, bootstrapping is the best approach if you have the necessary resources at the moment.”

Business Model Considerations: Reflecting on her journey, Marta emphasizes the importance of thoroughly considering the business model. “Early on, we quickly decided whether PLAYFOOL would be B2B or B2C without exploring all our options. This led us to miss some great market-fit opportunities. I advise spending ample time discussing every aspect of your business model with your team and keeping an open mind even after settling on a strategy. Remember, pivoting is always an option.”

Overcoming Adversity: Marta highlights product validation as a significant challenge. “Entrepreneurs must be prepared to set aside their egos and listen to their audience and market feedback. You might believe in your product, but your target group needs to believe in it too.”

Want to Be Featured Next?

Unlock your entrepreneurial potential with the Startup Voucher—an exclusive opportunity open to all ambitious young minds ready to ignite their business dreams. Don’t miss your chance to seize this invaluable resource and embark on your journey towards success!

Want to be the next one featured?

Unlock your entrepreneurial potential with the Startup Voucher – an exclusive opportunity open to all ambitious young minds ready to ignite their business dreams. Don’t miss your chance to seize this invaluable resource and embark on your journey towards success!

Apply for the Startup Voucher

Skyrocket your venture now by applying now for funding!

Founders’ Friday- The NL Startup Competition Winner, Nadia Fani

This year, Erasmus Enterprise proudly hosted the first NL Startup Competition in collaboration with MT/Sprout, Upstream Festival, and Golden Egg Check. This event marked the first national pitching competition in the Netherlands dedicated to startups. Out of 109 applicants, only 16 teams advanced to the finals. Coastruction participated in the Circular/Sustainable category, and we are excited to learn more about their startup as we sit down with Nadia Fani, the Founder of Coastruction. Our mission is to empower emerging startups by sharing the stories of successful ones. Join us to read more about Nadia’s advice and journey.

Coastruction Overview and Mission

Coastruction develops 3D-printing technology to produce purpose-built reefs. Their mission is to restore marine ecosystems and protect coastlines worldwide. They achieve this by increasing local biodiversity, enhancing environmental quality, and promoting sustainability through this nature-based solution. Their goals include increasing or restoring biodiversity underwater, coastal protection, fostering community engagement, using sustainable materials, advancing reef technology, and partnering with various stakeholders to expand our impact.

Nadia’s journey as an entrepreneur began with a deep passion for 3D printing technology and a desire to tackle the pressing issues of biodiversity loss and coastal erosion. Witnessing the detrimental effects of climate change on marine ecosystems motivated her to explore using 3D printing as one of the solutions to these problems. The potential of 3D-printing technology to create sustainable and effective reef structures was a major catalyst that prompted her to start Coastruction.

Insights for Aspiring Entrepreneurs

Nadia advises aspiring entrepreneurs to stay passionate and purpose-driven, as your passion for your mission will drive you through challenges and inspire others to join your cause. She emphasizes the importance of embracing innovation by continuously seeking out and adopting new technologies and methods that can improve your product or service. Building a strong network is crucial; collaborating with like-minded individuals and organizations can provide invaluable support and expertise. Learning from failures is essential; each setback is an opportunity to learn and grow, so don’t be discouraged by failures—use them to refine your approach.

Reflecting on her journey, Nadia would place a greater emphasis on believing in her own capabilities. Confidence in oneself is key to overcoming the inevitable challenges faced by entrepreneurs.

Nadia highlights several strategies that have been instrumental in her success. Community engagement has been crucial, involving local communities and stakeholders in projects to ensure success and sustainability. Focusing on sustainability by prioritizing sustainable materials and methods has set a strong foundation for Coastruction’s mission and brand identity. Building strong partnerships with educational institutions, environmental organizations, and industry leaders has been instrumental in advancing Coastruction’s projects.

Navigating Challenges

To navigate challenges and setbacks, Nadia relies on adaptability, being flexible and open to changing approaches when necessary to overcome obstacles and find new solutions. She emphasizes the importance of having a strong team, as a dedicated and passionate team provides strength and diverse perspectives to tackle problems collectively. Continuous learning is also key; staying informed about the latest developments in technology, environmental science, and business practices keeps Coastruction ahead of the curve. Maintaining a clear vision and goals ensures the team stays motivated and focused, even during tough times. Regularly revisiting and reaffirming goals helps maintain momentum and direction.

Want to be the next one featured?

 Want to showcase your startup to a global audience? We are dedicated to highlighting the journeys of entrepreneurs and sharing their stories with our worldwide community. By featuring your startup, we aim to inspire others and celebrate your achievements. To be considered, simply fill out the form, and our team will reach out to you!

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